Description détaillée du poste

Key Responsibilities

• Development and implementing KCB’s Marketing and Communications’ strategy. This should be conducted alongside the KCB Brand objective and brand guide;
• Developing annual brand and marketing plans for differentiated complex and diverse product lines, as well as executing tactical initiatives for the products’ marketing in a seamless manner;
• Creating and managing valuable partnerships, content development and engagement plans across all media;
• Originating and facilitating the design, production and editing of corporate information for all KCB Burundi publics.
• Identify thought leadership opportunities for business executives with opinion leaders.
• Work with business unit to develop campaigns and achieve set objectives in projects driven by the respective business units.
• Coordinate partner agencies and suppliers to ensure timely execution of projects and campaigns with the aim of achieving the business and brand objectives. 
• Supervise research and ensure proper dissemination for usage in KCB decision making.
• Support Corporate Relations for Foundation activities to drive single minded messaging so as to define the Foundation positioning in consumers hearts and minds.
• Lead, coach, motivate and inspire the marketing team towards excellence as expected of all team members.

The Person

For the above position, the successful applicant should have the following:

• University degree in business administration, Communication or Marketing
• Master’s degree in marketing, Journalism or Communication is an added advantage. 
• Minimum of 4 years’ experience in Developing, executing and monitoring marketing strategies, campaigns, and communication plans, Media Service Providers Relationship Management, branding, media relations, and corporate communications.
• Strong planning capabilities and working relationship with external co-sourcing provider and internal lines of businesses.
• A good understanding of market & operational risk should be demonstrated.
• Effective business writing and professional communication skills.
• Strong leadership skills with demonstrated competencies in championing high performance.
• Ability to work closely with various Business Units whilst retaining independence.

Apply online now at KCB's WebSite